According to the latest report released by the World Gold Council, global gold demand recorded a significant increase in 2025. In particular, the tendency of central banks to increase their gold reserves continues to keep demand in the market buoyant.
The most striking finding of the report is that central banks in developing countries significantly increased their gold purchases compared with the previous year. This trend shows that, although the dollar retains its strength as a reserve currency, central banks' interest in gold for portfolio diversification continues.
On the investment side, inflows into gold ETFs continued, while a notable recovery was also observed in retail jewelry demand. The persistence of economic uncertainty continues to support demand for gold, which is perceived as a safe haven.
From the perspective of the Turkish jewelry sector, the rise in the price of gold per ounce has a positive effect on export figures, while consumer prices in the domestic market are also seen to be moving upward.
Source: World Gold Council